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About Proscape

Widely credited as the visionaries responsible for the global transition from paper- to tablet-based details in pharmaceutical sales and marketing, Proscape’s platform drives successful sales and marketing execution to improve sales force effectiveness, help customers realize greater cost efficiencies, and further enhance customer value. Not limited to life sciences, Proscape’s market-leading software platform enables the following processes, that when working in concert, execute the most effective and successful sales and marketing program:

  • The creation and assembly of rich digital media content
  • The real time review, modification and approval of the content & messages
  • The industry leading and cost effective, secure global distribution of rich digital media content
  • The visual presentation of the digital media content via mobile devices, including Windows-based tablets and iPad, call centers and the Web
  • The utilization tracking and recording of the use of the digital media content
  • The analysis of the digital media content resulting in marketing insight, greater customer impact and ultimately increased revenue

Proscape also offers a complimentary suite of products to enable the creation of Web sites by small and mid-sized business and consumers. These products provide a scaled-down version of the Proscape toolset that is currently employed by the world’s leading advertising agencies, making them available to companies of all sizes, across all industry verticals.

Since its inception in 1996, Proscape has been providing cutting-edge technology to leading pharmaceutical, consumer goods and financial firms to help them cut sales and marketing costs, improve overall sales force effectiveness, productivity and company performance. As measured by install base, company revenue and earnings, Proscape’s technology platform, customer success and strategic partner program have made Proscape the top-ranked software company for sales and marketing effectiveness and rich digital media content creation.
 

Customer Testimonials

"I think it’s pretty clear that this technology has the opportunity to redefine the landscape in how pharmaceutical sales reps educate physicians on medications. I think this is going to change the game"
Savino Di Pasquale, CIO,
GlaxoSmithKline Canada

"Closed Loop Marketing equals an innovative pharmaceutical technology solution that allows sales reps to present & discuss customized education & information based on ongoing feedback from physician interactions."
Dr. Cameron Durrant,
President & CEO,
PediaMed Pharmaceuticals 


Customer Testimonials

"Once a rep completes a sales conversation, the data from the call that just took place is automatically updated in the sales reps CRM. The data is aggregated and can come back to marketing for us to better understand how our strategy is being implemented and what tactics are working."
Patrick Des Biens, Product Manager, GSK Canada

"The Proscape ‘closed loop marketing’ solution provides us with a technology that provides value for physicians by enabling our sales reps to deliver detailed information specifically targeted to the physician’s practice and to immediately access clinical reference information required to answer questions and facilitate discussion."
Gary Evans, Vice President of Field Sales, Meda Pharmaceuticals